13 Nov 2007
Paris, France, 13 November 2007 – Bluetrek, a leading wireless equipment provider specialising in Bluetooth technology, announces the launch of the X2, an innovative and stylish headset which can be used in extreme conditions.
Building on the success of Bluetrek’s flagship products from last year – the ultra-chic G2 and the trendy S2 which are sold all over Europe, Bluetrek’s latest offering is the X2, a new water-resistant model ideal for active outdoor use. With its rugged design and its ability to function in extreme conditions, the X2 is equally at home in the great outdoors as it is in an urban environment.
The new fashion-inspired Bluetooth headset boasts extended battery power, lighter weight and high sound quality. Based on Bluetooth 1.2
technology, the X2 offers up to 14 hours of talk time and 500 hours (yes, 3 weeks!) of standby time. It is water resistant and shock resistant
thanks to its use of highly durable, lightweight, splashproof materials. A customisable system of loops and hooks made out of a smooth, anti
allergenic, silicone rubber guarantees adaptability to various ear shapes and sizes, as well as an ergonomically designed fit for continuous wear.
“The Bluetrek X2 is a product that will be showcased by several mobile carriers as well as top retailers worldwide,” says Fiona Tsuil, Regional Sales Director – Asia Pacific, Bluetrek. “It offers extended talk time, great performance, is light weight and its outdoor inspired design is targeted for the active young market segment”.
According to Nicolas Gontard, Founder, “The new X2 takes its cue from Bluetrek’s Fashion for Heads
strategy, entering the existing collection as the offroader of headsets. With its rugged rubberized casing and fresh bright colours, it combines SUV-like functionality with urban street fashion savvy,
heralding the birth of a new breed of head devices. We are very confident the X2 will spearhead the continued growth and success of the Bluetrek brand.”
Bluetrek will present its full range of headsets and stereo headsets at CeBIT, as well as their
innovative products due to be launched in the coming months. These will be presented in a
special VIP room which can be visited upon appointment.
- Water resistant
- Weather proof
- Up to 14 hours talk time (record time)
- Stand-by up to 3 weeks (record time)
- Weight : 15 grams (ear loop included)
- Reversible and adjustable ear hook which allows the headset to be worn on either ear comfortably
- Operation range : up to 10 metres
- Compatible with Bluetooth enabled devices such as mobile phones, PDAs & computers that support
headset and/or Hands-free profile
- Dual colour LED to state the charge, low battery, standby & communication
- Bluetooth specification: V1.2
- Delivered with one ear hook and 2 ear loops for active sports, as well as a Bluetrek lanyard to carry the headset as a necklace
- Extra rubber caps included to protect the speaker
For further information or product test requests, please contact firstname.lastname@example.org.
About Bluetrek - www.bluetrek.com
Bluetrek, creator of the « Fashion for Heads » range, has, since 2001, applied its technical and engineering Bluetooth expertise to design innovative and groundbreaking consumer products and brands, impacting the world of
mobile accessories. Building on the phenomenal success of the G2 headset, which sold more than two million units, Bluetrek continually drives new
collections of mono and stereo headsets as well as Bluetooth car kits, blending unique design with product performance.
Frequently recognised for its design concepts, Bluetrek recently won the Innovations 2007 Design and Engineering Awards at CES 2007 in Las Vegas for the X2 and ST1 headsets. The company’s products are sold through mobile operators and leading retailers in more than 40 countries.
Bluetrek® is a brand of ModeLabs Group.
About ModeLabs Group - www.modelabs.com
ModeLabs Group, the creator of the "Mobile On DemandTM” offer, is a customized design manufacturer (CDM) specialized in mobiles phones using new generation technology. The company designs, develops and markets mobile phone ha ndsets, accessories and services in an integrated and flexible manner for mobile phone operators, retailers and mass market brands.
Thanks to the combination of its marketing expertise, its cutting-edge technological know-how and its flexible "fabless" organisation, ModeLabs Group is meeting the growing demand for Telecom market segmentation by giving mass market brands, operators/MVNO or distributors the opportunity to create their own range of mobile phones, accessories and services.
ModeLabs Group is listed on the Euronext Eurolist – Paris (code "MDL", ISIN code: FR0010060665, SFB 250).