Press Release 2010

Bluetrek® Crescendo – world’s first Bluetooth headset with online App Store upload

24 Feb 2010

Michigan, February 24, 2010 – Crescendo, the award winning best in class NoiseLock™ noise cancelling Bluetooth headset from Bluetrek Technologies, has launched its on-line “Talk2Me™” App Store to allow users to upload applications and enhance usages.

Applications available today on the Bluetrek® Crescendo online Talk2Me™ App Store include direct access voice command applications, languages firmware, and audio optimization firmware for the most popular mobile platforms.

The voice command applications include Personal Handsfree Assistant service via Dial2Do™ that reads your emails and allows you to send and reply emails and texts by your voice. It also offers Bing411™ voice search engine for direct access to information of stock, sport scores, flight schedule, news, weather and more, local traffic information from the 511 hotline. The “Talk2Me™” App Store offers various languages applications to allow the user to change the voice command and voice prompts by uploading the respective language. English and French languages are available on the store now, and more languages including German, Spanish, and Italian will soon be available. User can also upload a firmware to optimize the audio performance of his / her mobile phone in accordance with the mobile platform he / she is using, including platforms for Nokia, Blackberry, iPhone, Windows Mobile and more…

“We will continue to expand the applications on the “Talk2Me™” App Store to enhance user experience of the Crescendo headset,” said Henri-Nicolas OLIVIER, Bluetrek Technologies’ CEO, ”to make it the perfect partner for smartphones and demanding users.”

About Bluetrek® Crescendo headset
The Bluetrek® Crescendo is the first Bluetooth headset in the world pre-installed with the Bing411™ call out application, and capable of reading and sending your text message and email by your voice with the Dial2Do™ voice texting application. Its superior NoiseLock™ technology, which effectively eliminates all the background noise in environments of up to 85dB (the average noise level on a busy street downtown) as well as reducing wind noise, ranks it as one of the best noise cancelling headsets in the world, according to independent test reports. In addition, the voice of the incoming call is intelligently equalized to optimize audio legibility at the user’s end, thus enabling crystal clear communication on both ends of the mobile phone, thanks to Crystalline Voice Technologies™ Moreover, the headset is installed with voice prompts to guide the user and help him make the most out of it. The voice command function recognizes more than 95% of American accent English without prior training required. Users can even pick up calls through voice command to the headset for a truly handsfree experience.
The headset is designed in a subtle yet fashionable finish and is predicted to become the best friend of all busy executives.

To learn more about Crescendo and listen to the benchmark audio clips, please visit Crescendo mini site :

About Bluetrek®
Bluetrek® - pioneer of Bluetooth wireless technology since 2001 - is an award winning designer and manufacturer of Bluetooth headsets and other wireless devices. Blending European design with cutting-edge innovations and technologies, Bluetrek is a leading supplier of Bluetooth solutions to the global market and has products available through distributors and retailers in more than 40 countries worldwide.
Bluetrek is associate member of the Bluetooth SIG and CEA member.

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